Visual
Metaphors
position information graphically to organize and structure
information. They also convey on insight about the represeted
information
trough the key characteristic of the metaphor that is employed. The
complementary use if different graphic representation formats in one
signle schema or frame.
CREATIVE CONNEXIONS
We
are need to be understood, it must communicate clearly inform in timely and
precise manner and reach out actively.
There is a breath-taking speed of change
in the way information is produced, gathered and passed on. It takes Ingenuity
and a will to embrace new tehnologies to stay on the front line of change and
not lose touch.
INFORMATION
DESIGN – a strategy
for effective design
It is user-centred, and engaged in most complex projests which involve
Communucation with customers, suppliers, partners and citizens. Information design can support people’s
interactions with printed and electronic materials, whether using verbal text,
numbers, pictures, diagrams or other forms of presentation.
Effective information design engages audience to
respond proactively to the content.
Information design has its own focus and
contribute to broaden the creative sens and enhance the profesional knowledge,
and enrich the exposure of design professionals.